4 simple questions
Respondents state at what price the product or service feels too cheap, a bargain, expensive and too expensive.
Find the price range your customers accept
The Van Westendorp Price Sensitivity Meter reveals, with four price questions, how much your customers are willing to pay.
Sign inAcceptable price range
The app computes PMC, PME, OPP and IPP with their chart.
Calibrated version
With the Newton, Miller and Smith questions it estimates the demand curve and the revenue-maximizing price.